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CASE STUDY: JENNY GLEESON COACHING AND CONSULTING

Jenny Gleeson Coaching and Consulting is a business offering Project Management, Business Consulting and Jenny is a Level 2 Consultant of a modern personality profiling tool, Personality Dimensions® - which helps employers, families and schools identify the best ways to work with people to bring out their efficiency, skills and learning styles. 

Jenny has worked with businesses all over Australia and internationally, being a Keynote speaker at major events, and offering engaging, people-focused workshops. 

MARKETING TO DATE

Social Media management (Meta + LinkedIn)

Jenny was initially brought to me as a client when I was working at my old Marketing Agency, and we clicked straight away! Her Business Plan was solid, but we needed to consolidate her tone, target market, and systems. 

What's followed has been an incredible 3+ years working alongside each other to produce video and social media content, a structured website, all graphic design and a strong partnership.

Jenny's work with Personality Dimensions® has been inspirational, and together with Moshi Moshi Marketing, we've created a funnel for her to reach the right people, speak the right messages to the right demographics,  receive enquiries and automate as much as possible for her so she can focus on delivering her workshops (and less on the admin!). 

All graphic design

Website design and management

Ad campaign creation and management

Print materials

Blogs and newsletter comms

Video content

Remarketing audiences and ads

+ more!

BRINGING EVERYTHING TOGETHER INTO AN ACTIONABLE FUNNEL

As a business owner, it's important that you can automate as many processes as possible so you're not spending time on admin tasks. Yellow created specific landing pages for her 4 key demographics, with Meta ads leading to each specific page. Once someone sends an enquiry on that page, they receive an email tailored to them, inviting them to book a free discovery call. 

Jenny's calendar was linked to her new site, so enquirers could select from her available times, and thanks to Wix and Google, all she had to do was either accept or decline their meeting request. 

Cementing Jenny's voice is what gives her the competitive edge over her competition - she's not a 'stuffy suit' kind of person, and her personality really shines in all of her marketing materials. 

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CLIENT 

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FEEDBACK

"I have been self-employed for over 13 years and have worked with many a graphic designer. Most usually take the words I give them and create something 'colourful' without reading the content or making recommendations or doing any form of wordsmithing. Lauren is particular, discerning, amazing with words (and that's a big call coming from me considering I am an ex-English Teacher), and has an eye for colour and space, injecting pizzazz and unique style into all she creates.  She was quick to discern my personality type (again, a big call from me considering I am a Profiling Expert) and captures my content in a playful, light-hearted but professional manner, ensuring that the client gains a clear insight into the services I offer and understands the quirkiness of Jenny Gleeson Coaching & Consulting. 

 

Not only has Lauren created amazingly delicious content, but she has also supported me on a learning curve of just how important content mixed with design and placement actually is. Lauren is my Rainbow Unicorn; a real pleasure to work with.  

Jenny Gleeson, CEO

Jenny Gleeson Coaching and Consulting

MARKETING

LIKE WHAT YOU SEE?
GET IN TOUCH TO SEE IF WE'D BE A GOOD FIT TOGETHER!

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